Hesitant as I am to broach the subject of feminine hygeine products, I
feel it my duty as a retail professional to make some suggestions.
It should be noted that I base these suggestions on my experience of the
subject....I mean in a retail sense of course.....
Being as I can remember a time when we carried 3 or 4 of these products
and seemed to manage perfectly fine it is with some surprise I note our
range today, (which btw changes seemingly every 3 weeks, lillets to
always to tampax back to lillets and so on) as we now have about 33
varieties of the same thing, long ones, short ones, extra absorbent and
now even night time specific ones …...I have no idea? Perhaps they glow
in the dark........the logistical nightmare of managing the change over
in range is headache inducing and compounded by their tendency to be
shoplifted......which is mind boggling in itself, where's the market
exactly? I can imagine our steaks being sold in the local pub for
example but a guy sidling up to you with a coat full of night time
always, "half the retail price guvnor AND they glow in the dark"
And so to my suggestions,
1. how about we stick with the same range for a least 2-3 months?
2. Considering the volume of different ones as listed above should
we consider a variety pack?
If you send us some stickers I'm quite willing, ala crème egg deal, to
make our own using old baguette bags....
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